Back-to-School “Journey of a Germ” Sell Sheet

LYSOL® PRO SOLUTIONS & MANIFEST, AUGUST 2024

Winner of a
GD USA 2024 American Graphic Design Award

Lysol® Pro Solutions, the B2B arm of Reckitt®’s hygiene portfolio, helps businesses boost cleaning staff productivity, build customer confidence, and meet elevated health and safety expectations with its trusted brand and proven performance.

The Lysol® Pro Solutions Professional Solutions Catalog serves as a comprehensive overview of the brand’s full product portfolio, designed to inform and inspire customers. Traditionally, the catalog has functioned as a straightforward reference, highlighting product images, key features, and SKUs. The newly redesigned edition elevates this experience by offering a more strategic and insightful perspective on the portfolio.

Highlights include:

  • Detailed comparison tables that empower customers to identify the products best suited to their specific needs

  • Bold lifestyle images that bring the catalog to life and showcase real-world applications

  • Clear text hierarchies, concise content blocks, and fun callouts that highlight key stats to enhance readability and engagement

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